You’re spiralling and getting easily distracted.
You feel you've let someone down - again - and the shame is setting in.
You’re staring at a blank page, trying to prep for tomorrow's presentation and just can't get started.
You’re rehearsing a difficult conversation in your head but can’t find the words.
Coach Jay ai is here: 24/7 support, exactly when you need it.
This isn’t just a chatbot; it’s a digital extension of my actual practice. It understands exactly how the ADHD brain works, identifies why you’re stuck, and asks the precise questions needed to get you moving again.
Coach Jay ai is setting the new standard for AI ADHD coaching.
Accessible - available 24/7
Affordable - only £9.99 a month
Coaching-led - grounded in research
Safe - tested and constantly updated
Stop waiting weeks for a session you might forget to attend. Get 24/7 access to Jay's coaching for a fraction of the cost: one 1-to-1 coaching session is equivalent to eight months of Coach Jay ai access.
Just £9.99 a month
Please watch this brief introduction to Coach Jay ai recorded by Jay.
If you have any questions - What can it do? Is it right for me? Will one-to-one coaching be better for me? - please just ask.
You need someone who understands the nuanced friction of the ADHD brain, the weight of neurodiverse relationships, and the invisible hurdles of the modern workplace. You need support you can turn to at 3am, or ten minutes before a deadline.
That is exactly why I created Coach Jay ai.
This is not a generic AI that gives 'one-size-fits-all' advice. It's trained in my specific voice, my style, and the exact frameworks I use to navigate ADHD challenges with my clients - in real-time. It doesn't just provide answers; it uses established coaching techniques and current research to help you find your way forward.
Coach Jay ai isn't a replacement for one-to-one coaching. But it is significantly more accessible, far more affordable, always available, and designed to support you in the moments that matter most.
User feedback:
"I've just used your AI. I’m very impressed - very high quality responses that feels so much better than typical AI chatbot responses. It asked me questions to get to the root of the issue, then provided a strategy and how to implement it. I feel coached, not just given a list of things to try. I'll be using it again!"
"It felt just like coaching. I had anxiety in that moment and I felt it understood what that meant. It offered me a grounding technique which I used and made me feel so much better. Because it asked me questions I felt in control. Also, I could be totally honest. This is so much easier than booking a call and having to wait - it's instant help. Thank you."
For a long time, I resisted the idea of building anything involving AI. It felt like the wrong direction; almost like a compromise on the quality and care that matters deeply to me.
But, because traditional coaching is often out of reach, more people are turning to generic AI tools for support. This concerns me. Most AI systems scrape information from unreliable sources and average out that knowledge to give agreeable, middle-of-the-road answers.
Generic AI chatbots can be more than just unhelpful; in an ADHD context, they can be unsafe. They tend to validate rather than challenge. They provide overwhelming strategy lists rather than asking the thoughtful questions that actually lead to change. They miss the nuance of the neurodiverse experience and, at worst, get things dangerously wrong.
But, what if there was a way to widen access to coaching without sacrificing quality and safety?
That's why I created Coach Jay ai. It's a digital extension of my practice, specifically trained to navigate the lived reality of ADHD.
The Emotional Weight: It addresses the shame, rejection sensitivity, and emotional dysregulation that generic bots ignore.
The Invisible Impact: It understands how executive function affects relationships and self-worth, not just productivity.
The Parent & Partner Experience: It provides a space to unpick the exhaustion and overwhelm of supporting a neurodiverse family.
The Professional Reality: It knows what reasonable adjustments actually look like in the workplace, and how to support children in the classroom.
This isn't about simply giving you a better chatbot. It's about helping you name what is hard, without making you feel broken.
These are not marketing slogans. They are my non-negotiable design principles.
1. Accessible. Support shouldn't depend on time zones or waiting lists. Whether you are overwhelmed at 3am or need clarity ten minutes before a difficult meeting, expert help is available the moment you need it.
2. Affordable. Traditional coaching is life-changing, but £80 an hour isn't sustainable for everyone. Coach Jay ai removes the financial barrier, providing daily momentum for a fraction of the cost.
3. Coaching-led. Designed to reflect how I work. It uses information grounded in ADHD research and uses established coaching principles. It asks thoughtful questions and challenging you gently to find your own answers. It provides insight, not just another overwhelming list.
4. Safe and ethical. Tested extensively by myself and my clients. It is coaching, not therapy. It knows its limits and will actively encourage you to seek professional medical or therapeutic support if needed. This was non-negotiable, and safety has been central to this from the beginning.
Coach Jay ai is setting the new standard for AI ADHD coaching.
Most people need support between sessions, or cannot afford regular coaching, or live in time zones that make scheduling impossible. Others simply want to process something immediately rather than wait a week.
Coach Jay-ai gives you:
Instant access whenever you're stuck. No waiting lists, no scheduling, no time zone issues. Support exactly when you need it.
A judgement-free space to think things through. You can vent, explore ideas, and ask questions without worrying about how you sound.
Expert coaching that helps you find your own answers. Built on my specific techniques, knowledge base, and empathetic coaching style.
Practical strategies grounded in how ADHD actually works. Informed by both my experience and carefully curated ADHD research.
Affordable, ongoing support. A realistic alternative, or adjunct, to regular one-to-one coaching.
£9.99 per month. Cancel anytime.
Less than the cost of a weekly coffee.
Traditional coaching at £80 an hour can be powerful, but it is expensive and limited to scheduled sessions. Coach Jay ai gives you daily access, reflection and momentum for a fraction of that cost.
One hour of one-to-one coaching costs eight months of Coach Jay ai access.
No minimum commitment. No hidden fees.
Coach Jay ai is designed for the same people I support in my one-to-one practice. It is for anyone navigating the daily friction of a neurodiverse world.
Adults with ADHD: For when you’re tired of the "just use a planner" advice and need a space to unpick executive dysfunction, RSD, and the emotional weight of being 'different.'
Partners of ADHDers: For when you need a judgement-free space to navigate boundaries, communication, and the exhaustion that can come with neurodiverse relationship dynamics.
Parents of children with ADHD: For those moments of total overwhelm when you need a calm, expert perspective on how to support your child’s brain, without losing your own peace of mind.
Teachers of children with ADHD: For when you need an extra perspective on how to support your pupils.
Managers and Leaders: For those who want to move beyond 'compliance' and truly understand how to offer meaningful accommodations and get the best out of their neurodiverse team.
A formal diagnosis is not required. If the challenges feel real to you, the support is here for you.
Get support in three simple steps:
Sign up in seconds. Click 'Subscribe Now' to start your monthly subscription via CoachVox. No long forms, no fuss.
Access on any device. Log in through your phone, tablet, or computer. There are no apps to download. Coach Jay ai is ready in your browser whenever you need it.
Start the conversation. Type whatever is on your mind. You can pick up where you left off or start a fresh chat for a clean slate. You are always in control - delete your history at any time.
It’s like texting a mentor, but with expert ADHD frameworks. It feels as natural as messaging a friend for advice, but the guidance is shaped by professional coaching principles and deep ADHD expertise. No judgment, no waiting, just the right help at the right time.
Not sure what to ask? Try one of these real-life starting prompts.
When you’re stuck:
“I’ve got five things to do and I’m just staring at my phone. Can you help me pick one and get started?”
“I know exactly what I need to do, but I just cannot make myself do it. Help me find some momentum.”
When shame hits:
“I’ve let someone down again because I forgot a deadline. How do I handle the shame and move forward?”
“I feel like a failure today because my house is a mess. Can we unpick why I’m being so hard on myself?”
When work feels impossible:
“I need to ask my manager for an extension without sounding like I’m making excuses. What do I actually say?”
“I have a high-stakes meeting in ten minutes and my brain is foggy. Give me three focus points.”
When relationships feel heavy:
“My partner is frustrated with me again. How do I explain my ADHD brain to them without it sounding like a 'get out of jail free' card?”
“I need to set a boundary with a friend, but I’m worried they’ll think I’m being difficult. Help me phrase it.”
Everything you need to know about Coach Jay ai.
No. Coach Jay ai provides AI-powered coaching, not medical advice. It doesn't diagnose conditions or replace professional mental health support. Think of it as a mentor for your executive function, not a clinical treatment.
Generic AI often overwhelms you with 'to-do' lists and generic productivity tips. Coach Jay ai is trained specifically on my methodology and understands the emotional weight of ADHD. It won’t just tell you to "use a planner", it helps you unpick why that hasn't worked.
Not at all. If you struggle with focus, organisation, or emotional regulation, this is built for you regardless of whether you have a piece of paper saying so. It’s also a powerful tool for partners, parents and managers.
I have access to transcripts to help improve the AI's training and identify where people are getting stuck. I don't monitor them daily, but if we move into one-to-one coaching later, having that context helps us hit the ground running. You can delete any chat at any time to keep your history private.
CoachVox and handled in line with UK data protection regulations. Conversations are private between you and me, just as they would be in a coaching relationship.
Jay Macleod Coaching: Privacy Policy
No download necessary. It works directly in your web browser on any phone, tablet, or computer. Just log in and start chatting.
You can book a free discovery call anytime to discuss one-to-one coaching. If you’ve been using Coach Jay ai, I’ll already have the context of your challenges (unless you’ve deleted them), making our first session far more productive.
Yes. There is no minimum commitment. You can cancel your subscription whenever you choose.
Real progress doesn’t happen in a single hour-long session once a month. It happens in the messy gaps in between: the 3am spirals, the pre-meeting panics, and the Tuesday afternoon 'freezes.'
Coach Jay ai is designed to be there for those exact moments.
Imagine where you could be in three months with an expert ADHD coach in your pocket, providing daily clarity and a judgement-free space to unpick your biggest obstacles.
Cost: £9.99 per month (the price of two coffees).
Value: 8 months of access for the cost of one traditional session.
Commitment: None. Cancel anytime.
Stop waiting for 'the right time' to get support. The right time is whenever you need it.